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The convoluted math behind the art fairs everyone loves to hate

Art fairs are popping up everywhere, but do they make any money?

Art Basel Hong Kong, which runs from March 29-31, mostly sells 20th century and contemporary art. An art fair, with hundreds of galleries in a single space allows patrons today to discover a lot of galleries and artists in a concentrated way.

THE month of March inaugurates the spring art fair season, a combination of commerce, parties, and culture that attendees love to pretend to hate. Even though the fairs are explicitly designed for galleries to sell art, dealers complain about them whenever they get a chance.

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