Doing business the Disney way

IN THE LATE 1980s, Bob Iger - then head of ABC Entertainment - greenlit a TV series called Cop Rock. In a golden TV era filled with popular cop shows such as Miami Vice and Cagney & Lacey, Cop Rock was breaking the mold by telling the stories of cops in song and dance. It sounded unusual, but Iger trusted the instincts of the creative producer Steven Bochco who already had a string a hits such as LA Law and Hill Street Blues.

As luck would have it, Cop Rock turned ou…