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Showcase of 20 new works with collaborators.

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Left: Kelley Cheng in her studio The Press Room. Right: ish, a self-initiated project.

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Branding and marketing collaterals for Jervois Prive.

A Knack for Design

Intuition, says veteran Kelley Cheng, is the true key to good design.
Dec 13, 2019 5:50 AM

THE TERM ‘X’ Factor is often bandied as that inexplicable, indefinable trait that makes someone stand out from the rest. This is especially true in the world of design, says veteran Kelley Cheng, who puts the ‘X’ factor down to an intuitive mind that is able to discern beauty in any scenario.

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