Health food to go

Vegan, organic and gluten-free eateries are rebranding themselves as trendy fast-food outlets and expanding beyond their niches to appear in shopping malls and along Orchard Road, reports Debbie Yong

Published Fri, Nov 22, 2013 · 10:00 PM
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A FEW years ago, finding food that's good for your body would require driving out to a secluded spa or wellness centre in some leafy part of Singapore, nibbling through a tiny bowl of salad, and then receiving a disproportionately large bill for it.

Not anymore. In the past few months, health food eateries specialising in everything from organic produce to raw diets and gluten-free menus have started making in-roads into more visible shopping mall locations. A clutch are also spinning off fast-food concepts to reach out to a wider audience.

Ashikin Raja of Frootkeyk, a baking collective that churns out healthy cakes using organic ingredients such as raw food, rice milk and superfoods like chia seeds and spirulina, has noticed a significant turn in their 11 months of operations.

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