A global shift towards facial surgery
Most face and head procedures show year-on-year growth globally, with a 4.3 per cent increase to over 7.4 million
[SINGAPORE] Eyelid procedures were the most common surgical procedures in 2024, out-ranking liposuction globally for the first time. They were followed by liposuction, breast augmentation, scar revision and rhinoplasty (nose job).
This is according to a global survey of almost 3,000 plastic surgeons from 32 locations around the world by the International Society of Aesthetic Plastic Surgery (Isaps). The annual survey on aesthetic/cosmetic procedures also shows that last year, close to 38 million aesthetic procedures were performed worldwide – a 40 per cent increase from 2020.
Established in 1970, Isaps is an international professional body for board-certified aesthetic plastic surgeons with a focus on aesthetic education.
Most face and head procedures showed year-on-year growth globally, with a 4.3 per cent increase to over 7.4 million. The top procedures were eyelid surgery with more than 2.1 million cases done (+13.4 per cent), rhinoplasty with one million procedures (-10 per cent), and fat-grafting for the face at 900,000 (+19.2 per cent).
This follows a decline in body enhancement treatments, with breast procedures falling by 14.1 per cent and body and extremities procedures by 14.8 per cent. For non-surgical procedures, botulinum toxin (botox), hyaluronic acid fillers, hair removal, non-surgical skin tightening and chemical peel top the table.
For women, liposuction remained the most common surgical procedure, followed by eyelid surgery and breast augmentation. Eyelid surgery was again the most popular surgical procedure among men, followed by gynecomastia (male breast reduction) and scar revision.
While 18- to 34-year-olds were going for rhinoplasty (60.1 per cent), breast augmentations (54 per cent) and external genital surgery (48.4 per cent), botox injectables were most popular among those aged 35 to 50 (47 per cent).
Liposuction and non-surgical fat reduction were evenly distributed across both age groups.
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