HK's date with Swiss timepieces
Despite a shortage of novelties, Watches and Wonders' impressive debut will continue to spark the region's interest in haute horlogerie, reports DYLAN TAN
JUST how important is Asia to the makers of high-end Swiss watches? Enough for the Fondation de la Haute Horlogerie - an organisation dedicated to preserving the craft and traditions of high-end watchmaking - to head east as it takes its annual Geneva-held Salon International de la Haute Horlogerie (SIHH) halfway across the world to stage an intimate edition of it in Hong Kong. After all, Asia remains the No 1 market for Swiss watches.
Watches and Wonders (W&W), which ended last Saturday, is the first watch fair of its kind to be staged outside Switzerland but unlike SIHH, it was less trade-oriented and more customer-focused.
The invitation-only, four-day event featured 13 of the world's biggest and most recognisable watch Maisons - A.Lange & Söhne, Audemars Piguet, Baume & Mercier, Cartier, IWC, Jaeger-LeCoultre, Montblanc, Officine Panerai, Piaget, Richard Mille, Roger Dubuis, Vacheron Constantin, Van Cleef & Arpels - all under one roof at the Hong Kong Convention and Exhibition Centre. The brands are also SIHH regulars.
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