Hotels go on charm offensive with help from celebrities
Hotels such as Marriott are corralling the star power of big names to give customers unforgettable experiences
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WITH competitors such as Airbnb nipping at their heels, hotels are rolling out experiences to their most faithful customers that go far beyond extra nights and room upgrades.
Want to improve your cooking skills? How about a class with a Michelin-starred chef? Or snorkelling in Hawaii with Jean-Michel Cousteau? Or basketball tips from NBA standout Dwyane Wade?
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