Lumosity's brain training claims are bogus: US FTC

Published Wed, Jan 6, 2016 · 09:50 PM

Washington

WORRIED about losing your marbles when you get older? Chances are you've been bombarded with ads saying you can keep more of them just by playing simple brain games designed to keep your wits sharp as you age.

But at least one of the products in this marketing wave, Lumosity, has been making bogus claims, according to the Federal Trade Commission. And now the company behind it has agreed to pay US$2 million to settle charges that its "brain training" advertising misled consumers.

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