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Modern Woman

Dylan Tan

Dylan Tan

Published Thu, May 24, 2018 · 09:50 PM

    DeeperDive is a beta AI feature. Refer to full articles for the facts.

    Montblanc has just named internationally renowned mainland Chinese celebrity Fan Bingbing as its global brand ambassador.

    The luxury goods maker cited the actress-producer's charismatic femininity, self-confidence, artistry and charm as the perfect embodiment of the spirit of its Bohème collection.

    "Fan Bingbing is the quintessential modern woman, portraying confidence in many different areas beyond acting - her interest and knowledge comprise fashion, philanthropy and business," notes CEO Nicolas Baretzki. "This self-confidence, determination and independence are what defines Montblanc's Bohème spirit."

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