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Experiencing Tokyo, the Bulgari way

The luxury Italian jeweller adds another gem to its ultra-posh hotel portfolio.

Published Fri, Apr 14, 2023 · 02:40 AM
    • Alcohol not needed - the view from the Bulgari Bar is intoxicating enough.
    • Alcohol not needed - the view from the Bulgari Bar is intoxicating enough. PHOTO: BULGARI HOTELS & RESORTS

    WHAT DO YOU DO WHEN you get an invitation to stay at Bulgari’s new hotel in Tokyo while Japan is celebrating its cherry blossom season?

    Drop everything and go, obviously.

    After all, it’s not like the famed Italian jeweller opens a hotel every other year. In fact, so fussy is the luxury brand about the sites that make the cut, its latest hotel in Tokyo is only its eighth since it entered the hospitality game 19 years ago – a scandalously low rate if you’re, say, a hotel chain.

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