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(1) Graff Diamonds Chairman Laurence Graff.

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(2) Pavé Butterfly Collection.

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(3) Graff's yellow diamonds.

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(4) Diamonds are meticulously selected to complement the design.

King of bling

Laurence Graff went from being a 16-year-old apprentice to owner of over 50 luxury jewellery stores in the world, including Singapore.
Sep 23, 2017 5:50 AM

There is a story that Singapore has a special place in Laurence Graff's heart. As a young entrepreneur, he was passing through the city when he met a friend who had been tasked to set up a jewellery section in a local department store. Mr Graff happened to be carrying a briefcase of gems at the

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