Is there life after influencing?
The Internet personality Lee From America wanted to see what life was like as plain old Lee Tilghman. She’s not alone. But leaving behind lucrative brand partnerships and high follower counts is harder than it looks
AT HER first full-time job since leaving influencing, erstwhile smoothie bowl virtuoso Lee Tilghman stunned a new co-worker with her enthusiasm for the 9-to-5 grind.
She had once had what he wanted: flexible hours, no boss, a devoted audience so rabid for her recommendations that she could command as much as US$20,000 for a single branded Instagram post advertising alternative nut flours or frozen sweet potato fries on her 400,000-follower account, @LeeFromAmerica.
The co-worker pulled her aside that first morning, wanting to impress upon her the stakes of that decision. “This is terrible,” he told her. “Like, I’m at a desk.”
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