Gifts of ingenuity and effortless style
This Christmas, take your pick from Boucheron’s varied options
THERE ARE FEW JEWELLERY BRANDS as adept at crafting groundbreaking designs as they are at making everyday favourites. Boucheron is one of them.
Not only is the storied French jeweller known for its artistic finesse, it has also boldly gone where many others have not dared – constantly experimenting with both ordinary and avant-garde materials in awe-inspiring forms. Given total artistic freedom, creative director Claire Choisne dreams up innovative jewellery in the appropriately named Carte Blanche high jewellery collections.
At the same time, those who prefer something reflecting the codes of the maison can look to gorgeous pieces in its Histoire de Style high jewellery line inspired by archival designs.
All the while, Boucheron has a clear vision of what works in its other jewellery collections. From the bold and iconic four-band Quatre collection to the feminine and vintage-flavoured Serpent Boheme, they remain oh-so-desirable and perfect for wearing from workday to weekend.
The common thread that links them all? Jewellery that is technically strong, aesthetically pleasing and a joy to put on.
Many of Boucheron’s pieces are genderless, making them suitable gifts for everyone. It’s no wonder the brand’s business has been experiencing strong growth.
This Christmas, we look at some of the luxury jeweller’s options for a chic and vibrant season where imagination takes flight.
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