‘10% is nothing’: Singapore firms with US dealings soldier on, scale up despite Trump tariffs
Home-grown companies say the American market is as attractive as ever, even with import duties hurting margins
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[SAN FRANCISCO] For Singapore businesses, the allure of the United States has long been clear, whether as a destination for expansion or simply for exports.
The country’s large talent pool and robust venture capital ecosystem make it attractive for startup founders and companies looking to go abroad. Exporters, meanwhile, may eye its mature consumer base, which has deep pockets.
But when US President Donald Trump slapped tariffs on the country’s trading partners last April, America lost some of its shine.
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