Ahead of the trends – how fashion brands are embracing AI
Add BT as a preferred source
UNCERTAINTY is a basic tenet of business life. In the fast-changing world of fashion and luxury, where trends emerge and fade with dazzling speed, uncertainty takes on a whole different meaning.
The fashion business has always been about innovation – groundbreaking catwalk shows and daring designs that shape the future – but it has not always been quick to embrace new technologies. The rise of artificial intelligence (AI), however, has changed that reality in a very short period of time.
From developing new designs to forecasting future trends for luxury fashion labels, we explore how some brands are using AI to give them an edge in this hyper-competitive landscape.
TRENDING NOW
Singapore developer in limbo after Timor-Leste’s shock scrapping of major township project
On the board but frozen out: The Taib family feud tearing Sarawak construction giant apart
US-China summit: Trump sees ‘better’ ties, Xi warns over Taiwan, as talks conclude
That ‘cheap’ Malaysia condo could cost Singapore buyers far more than they think
