Digital real estate: going beyond mere space
OVER the past few years, traditional operating models have been considerably disrupted across many sectors. However, few sectors have felt it more than commercial real estate (CRE). Though this disruption has in a large part been accelerated by Covid-19, underlying it is a fundamental shift in the changing demands in real estate consumption.
Demand in this sector is no longer about the mere access to space – it is the integration, connection, enablement, and experience of utilising that space. This shift, underscored by the global digitalisation movement, is pressuring the CRE sector to metamorphose.
In particular, harnessing big data allows for the development of the concept of digital real estate – which can form the bedrock for success in a world of disruption.
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