MICE in a time of Covid-19, and beyond

WHEN aviation's finest and biggest- from Airbus to Thales - convened on a Red Dot in the time of a global pandemic, the world watched. They watched as intently as they did two years earlier when Singapore Airshow 2020 was held while the then relatively unfamiliar Covid-19 ravaged our world, and one after another, countries implemented travel curbs and closed borders.

In February this year, Singapore hosted Singapore Airshow 2022, its first large-scale international trade event. Held amidst an evolving pandemic, it was naturally scaled down. International travel is still restricted, and there were rigorous safe-management measures to adhere to for the health and well-being of the exhibitors, visitors, vendors and staff. Yet, the event still stayed true to its mission to bring the aerospace and defence industry together for strategic conversations, renew ties, make new contacts, and to exchange ideas on developments in innovation and sustainability.

MICE - ENGINE OF COMMERCE