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“The Next Frontier”: Towards the metaverse and immersive data

    • The opportunity is huge, for SMEs in Asia Pacific to employ immersive data, and the metaverse, to create new relationships with prospective customers.
    • The opportunity is huge, for SMEs in Asia Pacific to employ immersive data, and the metaverse, to create new relationships with prospective customers. BT
    Published Mon, May 30, 2022 · 04:15 PM

    Marc Price

    TELECOMMUNICATIONS has been an essential tool for businesses to reach their customers in the modern era. This is as true in Asia as anywhere in the world, where data communications is pervasive across territorial boundaries and diverse terrain.

    In recent times, basic communication has evolved, first to data-rich communication, and more recently to audio-visual data and video. We are about to enter a new era, one of immersive data, featuring augmented reality, virtual reality, as well as services featuring depth perception and ultimately catering to other senses, including touch and even taste and smell. The metaverse will be constructed in this virtual frontier, and the power to both communicate and persuade will be improved with these new capabilities.

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