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StarHub trying to avoid own goal with EPL offering, amid saturated content market

Yong Jun Yuan

Yong Jun Yuan

Published Thu, Jun 9, 2022 · 05:50 AM
    • Amid a crowded content market, remains to be seen if fans will spring for StarHub's latest EPL offering.
    • Amid a crowded content market, remains to be seen if fans will spring for StarHub's latest EPL offering. Photo Credit: The New Paper

    IT would not be an overstatement to say that all forms of content have been disrupted in the last decade.

    The likes of Netflix, Spotify and even TikTok have stolen hundreds of hours of our attention away from traditional TV and radio.

    Even the once holy grail of sports has felt the heat, with many fans indignant at the high prices charged to watch the English Premier League (EPL).

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