Ushering in a new age of air travel post-Covid
Leading airlines will lead the charge out of this crisis by outsmarting industry laggards.
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THE airlines business is seen by many as glamorous. I too have had a long-time love affair with airlines and have even written books about them.
However, from a hardnosed strategic, economic and analytical point of view, the airline industry has always been a terrible business to operate in. Here are some reasons:
Given these industry characteristics, what will happen to airlines in the post-Covid world? Here are my predictions.
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