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With growing ways to get into fractional investing, platforms strive to set themselves apart

Traditional banks and digital platforms alike are offering a wider product range for both retail and high-net-worth individuals

Benjamin Cher
Published Fri, Mar 27, 2026 · 03:00 PM
    • Fractional investing allows investors to buy a fraction of a share or unit, rather than an entire one, at the current market price.
    • Fractional trading appeals to a diverse range of investors, said Chua Yi Wen, head of investment products at DBS consumer banking group.
    • Fractional investing has a place in most investors' portfolios, said Jamie Lee, head of digiwealth, DBS
    • It's a win for the ecosystem if traditional banks catch up with fractionalisation, said Jack Prickett, chief commercial officer, Syfe.
    • Endowus continued to see steady inflows on and not experienced net outflows through the periods of volatility, said Sheryl Choong, head of client advisory, Endowus.
    • OCBC saw a 1.5 times increase in the average number of opened Blue Chip Investment Plan accounts  in Jan 2026 compared to Q4 2025, said Germaine Tan, OCBC head of treasury products and equities.
    • Stashaway has seen strong growth in Singapore driven by new investors and current customers, says Michele Ferrario, co-founder and chief executive at investment platform StashAway.
    • Investors are increasingly incorporating fractional investing into their regular investment activity, said Ian Leong, CEO of Tiger Brokers Singapore
    • Fractional investing allows investors to buy a fraction of a share or unit, rather than an entire one, at the current market price. IMAGE: BT VISUALS
    • Fractional trading appeals to a diverse range of investors, said Chua Yi Wen, head of investment products at DBS consumer banking group. PHOTO: DBS
    • Fractional investing has a place in most investors' portfolios, said Jamie Lee, head of digiwealth, DBS PHOTO: DBS
    • It's a win for the ecosystem if traditional banks catch up with fractionalisation, said Jack Prickett, chief commercial officer, Syfe. PHOTO: SYFE
    • Endowus continued to see steady inflows on and not experienced net outflows through the periods of volatility, said Sheryl Choong, head of client advisory, Endowus. PHOTO: ENDOWUS
    • OCBC saw a 1.5 times increase in the average number of opened Blue Chip Investment Plan accounts in Jan 2026 compared to Q4 2025, said Germaine Tan, OCBC head of treasury products and equities. PHOTO: OCBC
    • Stashaway has seen strong growth in Singapore driven by new investors and current customers, says Michele Ferrario, co-founder and chief executive at investment platform StashAway. PHOTO: STASHAWAY
    • Investors are increasingly incorporating fractional investing into their regular investment activity, said Ian Leong, CEO of Tiger Brokers Singapore PHOTO: BT FILE

    [SINGAPORE] Fractional investing is growing in Singapore, as the concept becomes more widely known and methods of doing so proliferate. As competition grows, platforms aim to set themselves apart with different offerings and options for investors.

    Fractional investing allows investors to buy a fraction of a share or unit, rather than an entire one, at the current market price.

    While there are no estimates of overall fractional investing activity in Singapore, existing players report growth in such investments, while new products continue to be launched.

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