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Micro-digital income is reshaping work patterns across Asean

More than a technological fad, this trend marks a shift in work culture and could reshape the labour market in Singapore and beyond

    • Millions of people in South-east Asia are weaving small, paid digital tasks, such as data annotation and image tagging, into the margins of their day to earn supplementary income.
    • Millions of people in South-east Asia are weaving small, paid digital tasks, such as data annotation and image tagging, into the margins of their day to earn supplementary income. PHOTO: PIXABAY
    Published Fri, Jan 16, 2026 · 12:00 PM

    ACROSS Indonesia, the Philippines and Vietnam, millions of people are participating in a quiet economic shift.

    They are weaving small, paid digital tasks, such as data annotation and image tagging, into the margins of their day. This is the rise of micro-digital income, a new layer of household resilience taking shape across Southeast Asia.

    The trend is unfolding in one of the world’s most digitally active regions. South-east Asia’s Internet economy exceeds US$300 billion, driven not only by e-commerce, but also by high-frequency, low-value digital participation.

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