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Ong Beng Seng-linked Hotel Properties’ potential project is the best bet to rejuvenate Orchard Road 

Plenty hinges on whether redeveloping Forum, voco Orchard and HPL House is done well  

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Leslie Yee

Leslie Yee

Published Mon, Dec 9, 2024 · 04:14 PM
    • Embattled tycoon Ong Beng Seng's Hotel Properties can make a major contribution to Singapore by successfully redeveloping a trio of its Orchard Road assets.
    • Embattled tycoon Ong Beng Seng's Hotel Properties can make a major contribution to Singapore by successfully redeveloping a trio of its Orchard Road assets. PHOTO: BT FILE

    ORCHARD Road is decked out in Christmas lights and festive ornaments. There are Christmas villages featuring rides, games and a 14-m tall Christmas tree as well as snowfall shows. 

    Drawing the crowds to soak in the year-end festivities will hopefully lead to rich takings for retailers in Singapore’s prime shopping belt.

    Certainly, Orchard Road continues to attract new retail players and concepts, with many luxury brands keen to have a presence there. The area also boasts plenty of retail space compared with other shopping locations at home and abroad.

    Orchard RoadHotel Properties LtdOng Beng SengSingapore retailThe Level Ground

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