When GenAI meets sustainability

COME 2025, it will be 10 years since 196 nations adopted the Paris Agreement to deal with climate change and limit global warming to no more than 1.5 degrees Celsius by 2030 and reach net zero by 2050. With the 2030 deadline drawing closer and the COP29 climate conference just days away, progress in fighting against climate change will invariably be scrutinised.

For too long, sustainability has been viewed as mere regulatory compliance and an operational burden. Yet climate change affects everyone – from the heatwave in 2023 to recent typhoons that battered much of East Asia – having an impact on individuals and businesses and destroying infrastructure. We need to recognise that there has to be a better approach to how companies view the relationship between business and sustainability.

By integrating sustainability into their core business strategy, companies can create economic value in a way that also leads to positive impact on people, society and the environment – a concept known as value-led sustainability.