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Customer service evolves through the generations

Providing options for clients, while working on changing their behaviour to adopt new processes, will ensure a smoother and seamless experience for companies.

The adoption of technology - self-checkout counters, for example - is stratified and companies should be aware of the preferences of their target market.

"I'm sorry you experienced this problem. Your feedback is greatly valued, and our customer service team will reach out to you in the next three working days."

This line will sound familiar to anyone who has had to deal with customer service, no matter what the industry, product or service...

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