Invest smarter – core, satellites, and not your friend’s cafe

Is the core-satellite investment strategy for you and where are the opportunities? Howie Lim finds out.

Listen.12:51
Published Mon, Aug 4, 2025 · 05:00 AM

Most of us know we’re supposed to diversify. But beyond the basics, what does smart portfolio construction really look like especially when markets are swinging like a pendulum?

Enter the “core–satellite” strategy. It sounds like something only fund managers use. It is. However, it’s also surprisingly useful for retail investors trying to balance stability with upside.

In this episode of Money Hacks, a podcast from The Business Times hosted by Howie Lim, we unpack the logic behind this approach with Amanda Ong, CEO of Arta Finance Singapore, and Samuel Rhee, chairman and CIO of Endowus. The duo breaks down how retail investors can apply institutional thinking in a way that’s simple, strategic and not boring.

Because let’s be honest, it’s easy to get swept up in hype stocks or thematic trends. But without a solid core in your portfolio, you’re not investing, you’re just winging it.

Why listen?

Because your portfolio needs a centre of gravity

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The “core” is your globally diversified anchor. Built for the long term and built to last.

Because thematic investing is fun, but not foolproof

“Satellites” let you express conviction in things like AI, crypto or sustainability without risking your son’s university fund.

Because retail investors often over-diversify or overlap

Yes, two ETFs can hold the same five stocks. And yes, it matters.

Because rebalancing is more than a buzzword

Learn how often to do it, and how to avoid accidentally drifting into a risk zone you didn’t sign up for.

Because FOMO is not a strategy

Good investing starts with your needs, not what your friends are doing.

Money Hacks is the flagship personal finance podcast from The Business Times, hosted by Howie Lim. Catch past episodes including recent insights on how to teach your kids good money habits, data centres and gold on Spotify, Apple Podcasts or at bt.sg/podcasts.

Have a burning question or an episode idea? Email the team at btpodcasts@sph.com.sg.

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Written and hosted by: Howie Lim (howielim@sph.com.sg)

With Amanda Ong, CEO, Arta Finance Singapore and Samuel Rhee, co-founder, chairman and chief investment officer of Endowus

Edited by: Howie Lim & Claressa Monteiro

Produced by: Howie Lim & Chai Pei Chieh

A podcast by BT Podcasts, The Business Times, SPH Media

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Do note: This podcast is meant to provide general information only. SPH Media accepts no liability for loss arising from any reliance on the podcast or use of third party’s products and services. Please consult professional advisors for independent advice. 

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ABOUT THE PODCAST

Money Hacks is a crisp, weekly podcast hosted by Howie Lim. Every Monday, it unpacks personal finance strategies and investing insights through conversations with expert guests. Whether it’s navigating employee perks, finding resilient sectors, or exploring value-based investing, listeners get actionable financial wisdom without the waffle.