IOI starts phased marketing of W Residences Marina View Singapore, from S$3,230 psf
Developer will release 100 units of the 683-unit branded residence project from Oct 25
[SINGAPORE] Malaysian giant IOI is kicking off a public launch of its 683-unit luxury project W Residences Marina View Singapore, with 100 units offered for sale in the first phase on Oct 25 at prices starting from S$3,230 per square feet (psf).
This comes after an earlier private preview for VIP and invited clients in July.
Jimmy Hui, IOI Properties Singapore’s general manager of corporate development and investment, said: “The early phases of sale were conducted as a special preview reserved exclusively for staff, business partners, industry friends, agents and a few selected potential buyers.”
“We are now commencing our full marketing campaign two weeks prior to the official public launch on Oct 25.”
Recent transactions indicate that there is demand, with liquidity in the market, Hui said.
Interest rates have come down over the past three months, from about 2.6 per cent to around 1.6 per cent currently, which will benefit buyers, he added.
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The branded residences at this project will sit on top of a 360-room W hotel occupying 14 floors. The integrated development has five MRT stations located nearby and is within walking distance of Marina Bay Sands, Gardens by the Bay and the Central Business District.
The residential units offered are located on the 16th to 20th floor. They include 25 one-bedroom units, 45 two-bedroom units, 15 three-bedroom units, 5 four-bedroom units and 10 five-bedroom units.
One-bedroom units, sized from 538 to 570 square feet (sq ft), start from S$1.778 million or S$3,305 psf. Two-bedroom units, sized between 710 and 850 sq ft, will go from S$2.38 million, or S$3,356 psf.
Three-bedroom units, which range from 1,195 to 1,249 sq ft, are listed from S$3.86 million, or S$3,230 psf. Four-bedroom units, which span 2,250 sq ft, are available from S$8.7 million, or S$3,867 psf, while five-bedroom units, which are 2,809 sq ft in size, are on the market from S$11.4 million, or S$4,044 psf.
Sales strategy
As for why the developer is only releasing 100 of its units for sale, Hui said that this was a common practice for developers to provide the most attractive prices in early phases and retain pricing flexibility in the future, taking into consideration prevailing market conditions.
A few of these units have already been reserved by buyers, Hui said.
According to available caveat data, two units were sold in July. One was a 1,195 sq ft three-bedroom unit on the 17th floor which was transacted at S$3.99 million (S$3,335 psf); and the other unit was a 850 sq ft two-bedroom unit on the 18th floor sold for S$2.85 million (S$3,352 psf).
As the project is a branded residence, residents will have access to services provided by the hotel to its guests, such as room service and a medical concierge which can assist them with booking appointments and arranging for telemedicine consults and home care services.
IOI acquired the white site at Marina View in 2021 for S$1.508 billion or S$1,379 psf per plot ratio, after triggering the release of the plot from the government land sales reserve list.
Among 99-year leasehold condominiums nearby in the CBD, V on Shenton, launched in 2012, has sold 11 units at an average of S$1,938 psf since January 2025. At Marina One Residences, launched in 2014, 20 units were sold this year at an average of S$2,046 psf.
At Skywater Residences in Tanjong Pagar, which will be Singapore’s tallest building when completed in 2028, two units have transacted at sky-high prices, based on URA data.
The first unit, spanning 7,761 sq ft, was sold in May 2024 for S$47.3 million or S$6,100 psf. This year, one 5,285 sq ft unit on the 55th floor was sold at S$30.9 million or S$5,841 psf in June.
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