The Business Times
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Agencies strive to boost headcount - but up to half of 30,000 agents may be dormant

Number of resident households up 21% from 2012 to 1.39 million in 2021, triggering fears of insufficient quality agents to serve customers

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Corinne Kerk

Published Sun, Jun 19, 2022 · 02:56 PM
    • File photo of crowds at a sales gallery. Developers are more likely to appoint agencies to market new projects the higher their headcount.
    • File photo of crowds at a sales gallery. Developers are more likely to appoint agencies to market new projects the higher their headcount. CDL

    THERE are over 30,000 registered property agents in Singapore, but the number may be misleading as some estimate that as many as half of all agents could be dormant.

    This comes amid intense competition among real estate agencies to boost headcounts because developers tend to engage the bigger agencies to market their projects.

    Based on figures from industry regulator Council for Estate Agencies (CEA), there are 32,414 registered agents spread across 1,102 agencies as at Jan 1, 2022.

    Singapore propertyProperty agentsPropNexERA RealtyHuttons

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