HPL ropes in IHG to rebrand Hilton hotel as voco Orchard Singapore
IHG already manages four of HPL's hotels; HPL is happy to continue the partnership
Singapore
THE 51-year-old Hilton Singapore, a landmark Orchard Road hotel belonging to Hotel Properties Limited (HPL), will be rebranded as a fairly new brand under IHG Hotels & Resorts.
The 423-room voco Orchard Singapore will open its doors in January next year.
voco, a premium brand in the IHG stable, was launched in 2018. It quickly reached the milestone of 50 signed hotels (some of which have opened), in more than 20 countries, "marking IHG's fastest global expansion", the hotel chain said.
The Singapore property will be the first voco hotel to open in South-east Asia. Existing voco hotels in the Asia-Pacific region are in places such as Australia and China; more openings are set for Vietnam, Thailand, South Korea, New Zealand and Saip…
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