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Market share gains give PropNex ringside seat in buoyant home sales market

Real estate agency's boss Ismail Gafoor credits its sales people as main reason for firm's performance

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The agency force of 8,748 agents lets PropNex enjoy economies of scale without the expensive cost of salaries as agents are paid only commissions, says Mr Ismail.

Singapore

AS NEW private home sales rebound sharply, PropNex, Singapore's largest real estate agency is sitting pretty given its ringside seat in the property market which has shown remarkable resilience amid the pandemic crisis.

The agency force of 8,748 agents lets the company...

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