Multi-dimensional study unveiled for Orchard Road redux

Singapore

ONCE a magnet for global tourists and regional shoppers, Orchard Road is today losing its draw as stores along the world-famous shopping belt battle disruption from online shopping to overseas shopping.

But help is on the way: the Urban Redevelopment Authority (URA) and the Singapore Tourism Board last week awarded the tender to Singapore-based Cistri to undertake a thorough study of the issues involved and come up with recommendations to set the tone for Orchard Road's development blueprint for the next 15 to 20 years.