Going viral on TikTok helped Pitstop Tyres clear S$400,000 of debt; it now aims to be Singapore’s top auto shop
Expanding beyond tyre sales and repairs helped boost the family business’ revenue
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[SINGAPORE] Once on the brink of bankruptcy, home-grown auto repair shop Pitstop Tyres is now making more than S$1 million in annual revenue – thanks to its second-generation owner’s fresh approach.
When Cordillia Tan joined the family business in end-2020, she brought along her experience in a venture capital firm, where she helped early-stage startups accelerate their growth.
But she did not expect to spend the next few years trying to pull the company out of debt.
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