Beauty for the busy

FOR the working woman of today, time is of the essence. Gone are the days of tedious skincare routines - as the Americanism goes: "ain't nobody got time for that".

Spa and skincare business Ikeda Group is one small and medium-sized enterprise (SME) that is capitalising on this need for speed.

In December 2017, both the beauty company's facial bar for thirty-minute facials and skincare line targeted at working women were launched. One of their products launched in December, says CEO Eric Tan, is the world's first sprayable face serum.