Homegrown venture Amerald sees value abroad

WITH the government's introduction of successive cooling measures to dampen growing demand, the cooling property market in Singapore spells trouble for many real estate developers. Yet, homegrown property developer Amerald Land has thrived and is in the midst of an overseas expansion drive.

Using the expertise of its parent company Precise Development, Amerald was established in 2009 to develop market-leading and sustainable buildings for investment, residential and commercial use. With its small team of 12, Amerald seeks out land with high investment value to add to its portfolio. It currently boasts more than 15 projects in its portfolio, including a boutique condominium in Balestier called Gaia that has won several awards for its environmentally friendly designs and quality workmanship. By focusing on quality projects built in locations with high growth, Amerald has earned many loyal customers.

Although the firm's core business is in residential, it ventured into commercial and hospitality projects in 2013 to ensure a stronger cashflow through rental income.