How SMEs can trump in marketing
They can learn from Donald Trump, whose tactic is to differentiate himself from his opponents, and to deliver his messages to the masses in the fastest way.
Add BT as a preferred source
DeeperDive is a beta AI feature. Refer to full articles for the facts.
THE world is still recovering from the shock of Donald Trump becoming the 45th president of the United States of America.
Undeniably, Mr Trump has disrupted the entire American political system. So how did this unthinkable scenario unfold? Irrespective of the controversy Mr Trump has created, one can look on the positive side of things, and an analysis of his disruptive phenomenon can yield some useful lessons on marketing strategy for our SMEs.
Viral marketing
Copyright SPH Media. All rights reserved.
TRENDING NOW
Air India asks Tata, Singapore Airlines for funds after US$2.4 billion loss
‘Boring’ is the new black: The stars are aligning for a Singapore stock market revival
From 1MDB to ‘corporate mafia’: Is Malaysia facing a new governance test?
South-east Asian markets account for 8.8% of global capital inflows from 2021 to 2024: report
