Louken looks to digital future

FOR homegrown company Louken Group, being the first branding and communications company to be presented the Enterprise 50 award is a recognition of its constant effort to innovate and digitalise, as well as testimony of the strength of its relationships with customers.

Louken was formed with the aspiration to partner Asian enterprises to transform them into market leading brands of the future. Louken has made its mark on many well-known brands such as BreadTalk, Charles & Keith, ValueMax, Jumbo and Skin Inc.

Louken owns an integrated suite of brand growth services that leverages digitalisation and technology. Under the management of Luke Lim, the group chief executive officer, Louken has achieved a spectacular average growth of 20 per cent over the last 15 years. With Mr Lim's vision and drive, what started as a company with four employees and five clients has grown into a 92-strong team servicing 1,580 clients today.