Meat the professionals
Indoguna started life as a premium meats purveyor in 1993, but has gone beyond B2B to now also reach out to the consumer market
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THE Indoguna story began in 1993 as a purveyor of premium meats to hotels and restaurants. Its customers include high-end supermarkets and hotels such as Dairy Farm Group, Marina Bay Sands and Grand Hyatt Singapore.
Over the decades, it has expanded to include an assortment of premium food products that range from gourmet meat and seafood to its extensive range of halal dim sum.
To spice up its business, Indoguna has established various house brands specialising in an array of products. To cater to customers' growing appetite for premium seafood products, Ocean Gems was introduced. Hot on the heels of the introduction of Ocean Gems, Carne Meats was launched to focus on European-style small goods such as sausages, cold cuts and salami. Another house brand, Masterpiece, specialises in halal dim sum.
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