New beginnings, new possibilities
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In the first issue of the year, The SME Magazine looks at the competitive travel, leisure and wellness industry where market barriers are low and the market is exceedingly saturated. We find out how SMEs are standing out from the pack by differentiating their products and services.
One SME leader who is doing just that is Jennifer Loh, managing director of Novu Medical Aesthetics, who is featured on our cover this issue. She is a prime example of someone constantly pushing herself and her team to constantly improve and sharpen their edge.
She tells The SME Magazine: "If a businessperson is not worried, that's a sign of trouble... If you're not on your toes all the time, you're going to fall behind the competition."
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