Online car portal Motorist’s cross-country rally takes it to Japan next; target is 9 overseas markets by 2026

OVER the last decade, Singaporean car portal Motorist has gone beyond its .sg suffix, collecting country domains on its expansion journey. Its next big goal: .jp, where it plans to launch its resale platform by year’s end.

Japan will be its sixth market, under its plan to double its presence to 10 markets by 2026, said deputy chief executive officer Angela Poh.

It also aims to double the share of revenue from overseas markets to 40 per cent, from 20 per cent now.