Striving for Digital Organisation 4.0

THE late American writer, columnist and author David Carr famously wrote: "We live in an age where there is a firehose of information, and there is no hierarchy of what is important and what is not. Where the truth is often fashioned through a variety of digital means. Are you your avatar? Who are you in social media? What face do you turn toward the world? How much does it have in common with who you actually are?"

Profound as Mr Carr may have made it sound, digital is indeed changing our perceptions and how we are perceived by others. From social media to 3D printing, digital technology is creating disruptions in how we interact with consumers and communities on the one side and how we create products and services on the supply side. As per Deloitte and Heads' recent research, the extent of this disruption can be influenced by:

a) The sheer extent of the impact (bang) of technology;