AI: The next frontier of marketing

GONE are the days when marketing used to only involve traditional channels like TV and radio advertising, or printing brochures and flyers. The paradigm shift has seen marketing evolve by leaps and bounds, and some of the more obvious changes involve:

So, what's next?

Artificial Intelligence and the modern marketer

It is an accepted truth that the data deluge faced by marketers is not going to stop. As m…