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From baseball to banking, companies race to invest in new wave of AI

Enterprise software providers see growing demand from companies to build in-house AI tools, but concerns over regulation remain

 Sharanya Pillai
Published Mon, Jul 10, 2023 · 01:00 PM
    • Larry Feinsmith (left), JP Morgan Chase’s head of global tech strategy, innovation and partnerships, tells Databricks chief Ali Ghodsi that the bank is working through the risks of AI.
    • AI models can help refine players’ hitting approach and even prevent injuries, said Alexander Booth, the Texas Rangers' assistant director of research and development.
    • Larry Feinsmith (left), JP Morgan Chase’s head of global tech strategy, innovation and partnerships, tells Databricks chief Ali Ghodsi that the bank is working through the risks of AI. PHOTO: DATABRICKS
    • AI models can help refine players’ hitting approach and even prevent injuries, said Alexander Booth, the Texas Rangers' assistant director of research and development. PHOTO: LINKEDIN

    [SAN FRANCISCO] What does it take to win a baseball championship? It’s not just about having the best coaches and players anymore. Some teams, such as the Texas Rangers Baseball Club in the US, are turning to artificial intelligence (AI) to gain an edge.

    The team uses markerless motion-capture technology to track players’ arm swings and joint movements. This can refine their hitting approach and even help predict and prevent injuries, said Alexander Booth, the team’s assistant director of research and development.

    More recently, the Rangers started harnessing weather data to model the air flows in ballparks.

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