How long can Carousell go without monetisation breakthrough?
Halfway to unicorn status, the online classifieds platform faces pressure to start making money
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Sharanya Pillai
Singapore
AS it enters its eighth year, Singapore's marquee startup, Carousell, could face pressure to show that its monetisation strategy is actually getting somewhere instead of being stuck on a merry-go-round of losses.
The popularity of Carousell's consumer-to-consumer online classifieds platform made the startup a darling in the early days of the current funding cycle. Since its founding in 2012, Carousell has raised at least US$182 million from four rounds of funding and a strategic investment, according to published numbers.
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