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Post-rebranding, Granite Asia’s veteran partners dig in for the long haul

Benjamin Cher
Published Thu, Apr 11, 2024 · 05:00 AM
    • Granite Asia's senior managing partners, Jenny Lee and Foo Jixun, will draw on their years of expertise as the firm ventures into other asset classes.
    • Granite Asia's senior managing partners, Jenny Lee and Foo Jixun, will draw on their years of expertise as the firm ventures into other asset classes. PHOTO: GRANITE ASIA

    THE decision to rebrand the Asia unit of Granite Global Ventures Capital (GGV Capital) as Granite Asia was a deliberate one, given that senior managing partners Jenny Lee and Foo Jixun wanted a connection with what they had built.

    “It helps because so much of it was us,” Lee told The Business Times, in a reference to the work that she and Foo put in as members of the founding team of GGV from 2000.

    While Granite Asia might be thought of as a throwback to GGV Capital, it has been refashioned, as it were – from Mar 30, 2024, Granite Asia took a different path from GGV Capital by making the Asia-Pacific region its focus. It also expanded its asset classes, moving beyond providing venture capital to funding and supporting founders and their ideas.

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