Rotimatic kneads more focus on economic viability, says new owner
Singapore
MADHUJEET Chimni, the investor who last year led the purchase of the struggling company behind Indian flatbread-maker Rotimatic, is determined to turn things around. ( see Amendment note)
Since Zimplistic changed hands last October for an undisclosed sum, the company has doubled down on refining logistics, customer support and marketing. It is also working on improving its kitchen appliance.
TRENDING NOW
Two-thirds of Sentosa Cove resales in the red, with average loss topping S$1 million since 2023
Singapore at 61: How we can ensure opportunity, security and ownership for the next generation
Too little, too late? Manila’s billion-dollar bid to ignite its sputtering EV industry
How BYD disrupted Singapore’s car market – and why the strategy is turning on itself