EDUCATION can open doors to new opportunities, so it’s no surprise that investments into edutech companies are on the rise.

Vietnam, for one, is emerging as a hot market for the sector. In 2023, the country’s edutech scene was an outlier in the face of the ongoing funding winter. It raised over US$30 million in the first half of the year alone, more than what was raised in 2022 as a whole.

Vietnamese citizens are also keen on the benefits that edutech platforms can bring, whether it’s learning a new language, gaining greater exposure to Stem subjects, or upskilling to improve their job prospects.