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Data centre power consumption drives search for energy efficiency

Asia-Pacific is struggling to keep its power usage effectiveness comparable to other regions due to the higher temperatures in the tropics

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Benjamin Cher

Benjamin Cher

Published Mon, Oct 14, 2024 · 05:00 AM
    • Immersion cooling is one option for data centres in the tropics to lower their power consumption.
    • Immersion cooling is one option for data centres in the tropics to lower their power consumption. PHOTO: ST FILE

    A POWER crunch is expected to hamper data centre growth across the world as an increase in power-hungry artificial intelligence (AI) processes continues to drive up energy consumption.

    Data compiled by Macquarie Research indicated that the power needed to drive a ChatGPT response is about 3 Watt hours (Wh) per request, compared to less than 1 Wh per Google search.

    Companies – many of which moved their data to cloud providers during the pandemic – are now paying more attention to the power drawn for AI’s computational needs.

    Artificial IntelligenceData centres

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