Grammys give nominees a boost on Spotify, YouTube
New York
THE Grammys isn't just about ratings, red carpets, golden statues, and crazy song mash-ups.
The annual awards show also drives an increase in streaming of nominees' songs on Spotify and YouTube, according to an analysis by Bloomberg Business. We asked the music service Spotify to look at the streaming activity of nominees for Record of the Year and Song of the Year on the Monday after the 2014 Grammys compared to the previous Monday. Here's what we found.
TRENDING NOW
Simba ordered to pay S$700,000 in damages to indoor skydiving operator Altitude Xperience for trespass
Malaysian tycoon Vincent Tan’s sell-downs point to pruning rather than an exit plan
The bright side to the CSE Global clash
StarHub deputy CEO Matthew Williams to succeed Nikhil Eapen as chief executive