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Kantar opens first Asia R&D hub in Singapore

Global insights consultancy's lab will focus on advanced analytics

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Lisa Kriwangko

Published Tue, Jun 19, 2018 · 09:50 PM

    Singapore

    KANTAR, a WPP-owned global insights consultancy, is collaborating with Singapore Economic Development Board (EDB) to launch its first research and development hub in Asia.

    Kantar Brand Growth Lab will focus on advanced analytics and use big data, artificial intelligence and machine learning to help companies grow their brands.

    EDB

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