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Lazada to migrate RedMart onto its platform on March 15

Move is part of its plan to ramp up its supermarket business in South-east Asia as it caters to rising consumer demand for online grocery shopping

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Claudia Chong

Claudia Chong

Published Thu, Jan 31, 2019 · 09:50 PM

Singapore

ALIBABA-BACKED Lazada will be integrating home-grown e-grocer RedMart onto its platform on March 15, as part of the group's plan to accelerate the growth of its supermarket business in South-east Asia.

This means that shoppers will be able to buy groceries and fresh produce along with Lazada's other products on a single platform.

LazadaRedMartE-commerce

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